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Japan PV Market 2009
   ISSUE DATE: June 15, 2009
                          JAPAN PHOTOVOLTAIC MARKET REPORT:    2008 Market Outcomes;  2009 -2013 Market Forecast  
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58 PAGES
1
 Executive Summary

2
 2008 PV Market In Japan

 
 2.1 Market Analysis By Customer Type ............................................................................................................
            (a) Residential .................................................................................................................................
            (b) New Home Market via Home Builders ...............................................................................................
            (c) Commercial/Industrial Segments .....................................................................................................
            (d) Public and Other Non-Residential Segments ......................................................................................

 2.2 Market Analysis By Application Surface Type ...............................................................................................
            (a) Sloped Rooftop installations ..........................................................................................................
            (b) Building Integrated Photovoltaic Systems (BIPV) ...............................................................................
            (c) Ground-Mounted Installations ........................................................................................................

 2.3 Market Analysis By System Power .............................................................................................................

 2.4 Market Analysis By Region .......................................................................................................................
            (a) National market by Region ............................................................................................................
            (b) Residential Market by Region and Prefecture ....................................................................................

3
 Market Pricing

 
 3.1 Module Pricing
            (a) Residential Segment ...................................................................................................................
            (b) Non-Residential Segment .............................................................................................................
            (c) Commercial/Industrial Segments ....................................................................................................
            (d) Public and Other Non-Residential Segments .....................................................................................

 3.2 Installed System Pricing..........................................................................................................................
            (a) Residential Segment....................................................................................................................
            (b) Non-Residential Segment .............................................................................................................

4
 Policy Environment and PV Funding

 4.1 Economic, Energy And Political Background ...............................................................................................

 4.2 Funding ..............................................................................................................................................
            (a) Ministry of Economy, Trade, and Industry (METI) Programs.................................................................
            (b) Ministry of the Environment .........................................................................................................
            (c) Ministry of Land, Infrastructure and Transport (MLIT) .......................................................................
            (d) Regional Funding Programs............................................................................................................
 
4.2 Electric Utilities Involvement.....................................................................................................................
            (a) Electricity Rates.........................................................................................................................
            (b) Green Power Fund by Electric Utilities ............................................................................................
            (c) Renewable Energy Portfolio...........................................................................................................


5
 Distribution And Marketing

  5.1 Module Distribution Channels..................................................................................................................
            (a) PV Module Markers' Sales/Design Division........................................................................................
            (b) Local Electricians/Installers..........................................................................................................
            (c) Homebuilders ............................................................................................................................
            (d) Regional Electric Contractors/Engineers or System Engineers .............................................................
            (e) General Contractors....................................................................................................................
            (f) OEMs or Building Material Integrators .............................................................................................
 

6
 Market Forecast (2009 - 2013)


  6.1 Global Forecast Scenarios.....................................................................................................................

  6.2 Japan Market Demand (2009 - 2013).......................................................................................................

  6.3 Demand by Market Segment (2009 - 2013) ..............................................................................................
             (a) Residential Segment..................................................................................................................
             (b) New Home Market via Home Builders ............................................................................................
             (c) Commercial/Industrial Segment ...................................................................................................
             (d) Public and Other Non-Residential Segment.....................................................................................

  6.4 Distribution Channels ...........................................................................................................................

  6.5 Market Summary..................................................................................................................................

 List of Figures
 
 Figure 1 Newly Installed Capacity In Japan By Customer Type In 2008 (%) .........................................................
 Figure 2 Newly Installed Capacity In Japan By Customer Type in 2007 and 2008 (MW) ..........................................
 Figure 3 Quarterly Japan Residential PV System Sales .....................................................................................
 Figure 4 Percentage of Newly Installed PV Capacity by Application Surface Type .................................................
 Figure 5 Percentage of Newly Installed PV Capacity by System Size in 2008 .......................................................
 Figure 6 Percentage of Newly Installed PV Capacity by System Size in 2008 .......................................................
 Figure 7 Percentage of Newly Installed Residential PV Capacity in Japan by Region in 2007 vs. 2008.........................
 Figure 8 Japanese Residential PV Module Pricing 2004-2008 .............................................................................
 Figure 9 Japanese Non-Residential Module Prices by System Size ......................................................................
 Figure 10 Japanese Residential Installed System Pricing ...................................................................................
 Figure 11 Japanese Residential PV Installed System Pricing FY2007 vs. FY2008 ....................................................
 Figure 12 Japanese Non-Residential System Prices by System Size ....................................................................
 Figure 13 2008 Number of PV Programs by Region ...........................................................................................
 Figure 14 2008 Local Government Residential PV Subsidy .................................................................................
 Figure 15 Japan PV Downstream by Major Channel Figure A1 Global Horizontal Irradiation
               Yearly Total in kWh/m² in Japan ....................................................................................................

 List of Tables


 Table 1 Japanese PV Market Size (MW) 2004-2008
.........................................................................................
 Table 2 2008 Commercial/Industrial PV Projects above 200 kW ..........................................................................
 Table 3 2008 Public PV Projects over 80 kW ..................................................................................................
 Table 4 Sloped Rooftop PV Projects Examples in 2008 .....................................................................................
 Table 5 Flat Roof-top PV Projects Examples in 2008 ........................................................................................
 Table 6 Ground-Mounted PV Projects Examples in 2008 ...................................................................................
 Table 7 BIPV Projects Examples in 2008 .......................................................................................................
 Table 8 Regional Residential PV System Installation ........................................................................................
 Table 9 Japanese Non-Residential Module Sample Data ...................................................................................
 Table 10 Module Price by Module Manufacturer and Module Technology .............................................................
 Table 11 METI Requested Funding for PV Related Programs (in Yen Million) .........................................................
 Table 12 FY2007 METI Field Test - Type of Research Projects .........................................................................
 Table 13 J-PEC Registered, Program Eligible PV Modules ..................................................................................
 Table 14 MOE Requested Funding for PV Related Programs (in million Yen) ..........................................................
 Table 15 Plan to Install PV on Federal Buildings .............................................................................................
 Table 16 Ten Investor-owned Electric Power Companies in Japan ......................................................................
 Table 17 Residential Seasonal, TOU rates (in Yen/kWh) ...................................................................................
 Table 18 Electric Utilities' Plan for Electricity Tariff Reduction for May 2009 .........................................................
 Table 19 Japan Market Demand Forecast by Scenario (2008-2013) ...................................................................
 Table 20 Japan Market Demand by Segment (2008-2013) in MW .......................................................................
 Table 21 Some Local Subsidy Programs (as of March 2009) ..............................................................................
 Table 22 METI Field Test Selected Projects over 200 kW .................................................................................
 Table 23 Utility "Mega Solar" Plan (as of March 2009) .....................................................................................
 Table A1 Scenarios: Key Inputs and Strategic Outcomes ................................................................................

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